How much does a video cost?

To assess how much a video costs depends on a few factors;

• How many days planning, filming and editing are required?

• Do we need to hire a location?

• Do we need any actors, models, props etc?

• Is a professional voiceover required?

• Are additional crew members needed?

• Do you want to include any VFX or animations?

• Licensed Music, Stock Footage…

• Do you need multiple versions, lengths and edits for different platforms or audiences?

As you can see it’s hard to give an accurate quote without knowing the details of the project and the scope of work. However for some of our most common video projects where someone from your business is happy to be on camera and it’s to be filmed at your business location I can give a rough guide of how much we usually charge to give some context and what’s included at that price.

Brand Message Films

This is the kinds of videos you usually see on the homepage of a companies website, it’s where you briefly show what you offer / sell, who you are and what makes you unique. Typically these videos range from 1-2 mins in length and feature the business owner or CEO talking with b-roll footage over the top shot to highlight the topics covered.

Normally these are filmed over 2 days, with 2 days for editing, music, titles and any amends.

These kinds of videos we produce for around £2000-£3000

Product or Service Promos

Usually we create one of these specific for each product or service offered - the goal is to highlight what the product / service is, what makes it stand out, who it’s for, what problem it solves and any details a person might wish to know in a research phase. Typically these videos range from 1 - 3 mins in length and feature the someone in the company talking to camera with b-roll footage over the top shot to highlight the product or service in an exciting or engaging way.

Normally these are filmed over 1 day, with 2 days for editing, music, titles and any amends.

These kinds of videos we produce for around £1500-£2500

Case Studies / Testimonials

These serve the purpose of providing social proof, whenever someone buys a product from amazon one of the first things people check is what others have to say. These case study or testimonial videos do just that. This is you chance to show what your actual customers and clients think of the products and services you provide. Typically these videos range from 2 - 5 mins in length and feature the an interview with one of your actual customers with b-roll footage over the top of them using or being served by your companies products or services.

Normally these are filmed over 1 days, with 2 days for editing, music, titles and any amends.

These kinds of videos we produce for around £1500-£2500

Paid Ad Online Ad’s

Paid ads have to be scroll stopping, with so much fighting for a viewers attention you have to get the most important aspects of what you offer across effectively in an engaging, genuine and visually appealing way. Paid online ad’s generally require a higher level of production than the previously mentioned videos but are also the ones that are likely to attract new customers and actually bring in revenue. More thought planning and production is therefore usually required. The scope of these is much more varied but we can assist by planning a concept around your budgets.

We produce online ad’s for around £2000 - £10000

Content Packages

If you know that you need a whole bunch of videos over a period of time rather than just a one off video, we offer regualar content packages where we assign a set number of days for you each month.

This can be a much more cost effective as on our side it makes it much easier for scheduling and cashflow so we can afford to make this more affordable for you - in short you get more videos for less money without sacrificing quality and you know you’ll have plenty of content to market yourself across all the various channels.

With content packages we can also design a marketing strategy to go alongside the videos and connect you with our partners to help you get the most from the video content we create.

These are just a few examples of the most commonly needed videos we end up creating and how much you can expect them to cost - we quote each project and get your approval on the creative before we start any paid work.

If you’d like to find out more get in touch at james@slothfilm.com or via calendly.com/slothfilm/free-consultation to arrange a discovery call.